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Asmodee Exec Throws Dart At Board

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23 Jan 2015 14:28 #195933 by Gary Sax
Nope... but Arkham Horror is one of those games that has gotten out of the gamer niche and into the "nerd" niche, in my experience

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23 Jan 2015 14:30 #195934 by Columbob

Sagrilarus wrote: 338,000 Arkham Horror units in 2013? That's a very big number. Granted this is to shareholders, so they may be counting replacement counters as a "unit". Was there an expansion released in 2013?


That's an insane number. Maybe they're counting Eldritch Horror and Elder Signs? Or the LCG too? That might boost numbers by quite a bit.

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23 Jan 2015 14:37 #195936 by Sagrilarus
It's a summary sheet for shareholders. This is the slide in question --



The bullet points on the right seem to be addressing "Arkham Horror" as a licensed line (which it probably isn't) which would include everything. It's peered with Star Wars, Android and Game of Thrones.
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23 Jan 2015 14:42 #195940 by Gary Sax
Ah, that would make sense. Yeah, so that would be everything with the Call of Cthulu license they sell.

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23 Jan 2015 14:42 - 23 Jan 2015 14:50 #195941 by VonTush
Yeah, it is a tough one to figure out.
They do say "In-house universes like Arkham and Android".
And with them showing Netrunner as the Android example I'd guess that Arkham would include Eldritch and Elder Sign. And A Game of Thrones would also include the LCG, the little 2-player game, the one that was in Target (and soon forgotten) and the boardgame.

EDIT: The more I look at it, that has to be sales figures for the lines. So Arkham would be everything Arkham related including things like the prepainted minis (if those still sell), dice, branded sleeves...etc. Same with Android and Star Wars. Basically anything that has that brand. So that almost 1.4mil units for Star Wars would be XWing, the LCG and any other item that was sold in 2013 (which I also assume is FFG's Fiscal Year 2013 so we don't know the months used).
Last edit: 23 Jan 2015 14:50 by VonTush.

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23 Jan 2015 16:20 #195946 by Michael Barnes
HA HA HA HA! Yeah..."the Android universe" is what's selling NETRUNNER...Ha ha! (takes off glasses, wipes eyes) Mercy...that's a good one.

These figures are definitely overall sales of each product line.

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23 Jan 2015 18:34 #195949 by Colorcrayons
I'm not sure how or why the call of cthulhu ip is listed as in hoise proprietary like android.

Its a licensed ip granted by chaosium. Likely the only thing keeping chaosium afloat, I would imagine.

Not that the license from chaosium is even necessary from what I understand. (Unless the "call of cthulhu" nqme.really is that big of a draw...)
Lovecraft has arguably been in the public domain for a bit now, though unchallenged in court to know for certain where the state of that literary ip lies. But I digress.

It does mke it hard to tell if it is the license for agot or coc as a whole are drawing in those numbers, or if its actually the game itself shown in the diagram. I imagine its the full gamut of skus for each of those products, but I'm not sure where stuff like the lcgs lie within those numbers, if at all.

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23 Jan 2015 19:38 #195952 by DukeofChutney
Interesting that Starswars = 50%ish of total sales in the data provided. What happens when that license expires? I'd guess Starwars alone is responsible for most of that growth over the past couple of years, how are they going to maintain that trajectory?

Also what is the difference between topline and revenue? Or in other words how much bigger is Asmodees 200mil than FFGs 40.2mil?

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23 Jan 2015 20:09 #195953 by VonTush
As far as I know there's no difference unless there's some nuance I'm not aware of. Topline = Revenue.

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23 Jan 2015 21:07 #195954 by Sevej
Those are pretty fucking awesome figures.

I really can't stand the presentation. Had enough at the office...

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